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Confection and Snack Retailing provides current, factual information on how to effectively buy, merchandise and sell confectionery and snack products. It is edited for retail and wholesale buyers in all trade channels, including category directors, buyers, merchandising executives and retail chain management.
Within each issue, our editorial coverage includes: new product news industry practices (e.g. category management), consumer behavior and demographic changes (e.g. ethnic marketing, marketing to kids), and reports on how lifestyle trends influence the category. Articles also address how-to issues (e.g. how to merchandise for Easter, summer selling), and key industry concerns (e.g. slotting fees, diverting, consolidations among wholesalers and retailers), and company profiles.
Geographic Eligibility: USA
Publisher: BNP Media
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